Saudia Airlines Brand Launch Consultancy & Creative Strategy
Industry
Corporate
Year
N/A
Category
Aviation & Corporate
Overview
Saudia Airlines was building something new and needed a partner who understood both the brand and the market. We developed the winning proposal, led business and supply chain consultancy, delivered financial advisory, and built a design strategy master file that mapped out how the brand should approach creativity across seasons and touchpoints.
The Challenge
Give Saudia Airlines a design strategy that could scale creativity consistently across seasons and touchpoints.
Our Approach
Led business and supply chain consultancy alongside financial advisory, then built the design strategy master file from the ground up.
The Outcome
Winning proposal development, business and supply chain consultancy, financial advisory, visual identity, and design strategy master file covering seasonality, approvals, and creative approach.
